ChatGPT press release polisher

A press release drafted by ChatGPT, lede, quote and boilerplate included, is rewritten here toward language a trade reporter would take seriously, in place of hype adjectives and a formulaic executive quote. Every fact, figure, name and date is meant to survive the rewrite exactly as submitted.

The rewrite is processed server-side within an allowance of 5 free runs per rolling 24-hour window, no account required.

A reporter reviewing a high volume of inbox pitches identifies this pattern within the opening line.

Stacked hype adjectives

"Game-changing", "industry-leading", "cutting-edge" occupying the lede in place of a specific fact.

The stock excited-to-announce quote

"We are thrilled to announce" attributed to an executive, in a voice indistinguishable across unrelated companies.

Tricolon adjective stacking

"Fast, reliable and scalable" presented as a conclusion rather than a statement of what changed.

Boilerplate overreach

Company boilerplate carrying the same hype register as the lede, though it is meant to remain a plain factual paragraph.

A closing recap

A final paragraph restating the announcement, extending length without providing an editor anything new.

The process is deliberately short.

Step 1

Paste the complete release, including dateline, quote and boilerplate.

Step 2

Run it. The text is sent to our AI server, rewritten, and returned within a few seconds.

Step 3

Verify every fact, figure and quote against source records before distribution. The interface shows how many of your 5 runs remain.

The rewrite removes stacked hype adjectives, restates the executive quote in language resembling actual speech, breaks up tricolon claims, and cuts the closing recap most releases do not require.

No fact, figure, date, name or claim is verified, added or checked at any point. That responsibility remains entirely with the submitter and whoever approved the release prior to submission.

A press release follows a fixed structure for functional reasons: a dateline establishing time and place, a lede stating what occurred in a single sentence, a quote supplying citable material, and boilerplate describing the company without repeating the announcement. A reporter reviewing a crowded inbox relies on this structure to determine relevance within seconds.

Hype language displaces this structure rather than filling it. An adjective-dense lede requires more words to convey less than a plain factual one, and a reporter registers the difference immediately.

No, on both counts, and no representation to the contrary is made. This tool rewrites submitted wording. It has no mechanism to confirm whether a figure is accurate, a quote is genuine, or a claim about a product or company is true. That verification remains entirely the submitter's responsibility prior to distribution.

It similarly cannot guarantee that a reporter covers the story. What it reliably delivers is the removal of hype language that renders a release indistinguishable from others in an inbox, a genuine improvement independent of whether the underlying news is subsequently covered.

Founders and small communications teams who used ChatGPT to produce a rapid first draft and require it to read credibly to a trade audience.

PR freelancers refining a client's AI-assisted draft prior to distribution, and anyone reviewing their own draft who has observed how closely it resembles a template with a company name inserted.

A polished release represents progress, not a finished document, and each of the following remains the submitter's responsibility.

Figures are accurate

Revenue numbers, dates, percentages and counts should be checked against source records.

The quote is genuine or approved

Confirm the named individual actually spoke or approved the words attributed to them.

Company and product claims are true

Nothing should overstate product capability or company achievement.

Boilerplate reflects current facts

Employee counts, founding dates and mission language become outdated quickly.